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What is the benefit of using an insurance agent to enroll in the Health Insurance Marketplace or the SHOP Marketplace for Small Businesses?

Whether consumers are individuals or small employers, the insurance agent can work with their needs and requirements. Agents have a working knowledge of the qualified health plans and their benefits. Consumers may be more comfortable sharing their medical wants and needs for a health insurance policy with an agent.

The agent may help individual consumers or small employers to create their account with the Health Insurance Marketplace or SHOP Marketplace if needed, but consumers, or a legally authorized representative, must create their own Marketplace username and password. Consumers shouldn't share this information with third parties, including health insurance agents.

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